It’s Superbowl weekend!

If you’ve been hiding under an English rock for the last 2 weeks you’d be forgiven for not knowing that it’s Superbowl weekend this weekend. Biggest TV audience, biggest sport… blah blah blah but one thing that everyone agrees with is that it’s usually when the big brands dump an epic 90 second ad to the billions.

Pub fact: Brands have spent $2 billion on Superbowl adverting in the last 2 decades.

This year Disney is paying the $2 million plus for the big spot and will serve up Burtons new Alice in Wonderland movie which I have to say is looking incredible:

Joe public won’t feel the full 3D effects that the ad spot delivers but it’s still going to be amazing without the stupid glasses. Although I took mine off for a peek during the trailer that ran during Avatar and it was all a bit bonkers. Definitely keep your specs on even if you do start to feel a little depressed.

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